Wednesday, July 4, 2012

How to Maintain Traditional Customer Service in the Social Media Age

You’ve been monitoring your Facebook wall and Twitter pages, responding to customer inquiries. But what are the next steps you should take to stay abreast of the latest trends in social service?

 The emergence of social media communities requires you to track a new set of customer service metrics. Fortunately, you’ll have a better understanding of who your customers are and their service expectations. In some cases, it might even mean the end of traditional service level agreements (SLAs).




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